Live Online Micro-Certificate
Data-Driven Decision Making
Data-Driven Decision Making
February 27, 2024 | 3:00 PM Eastern Time
Data-driven decision making doesn't have to be rocket science. Learn how local governments can take the next steps with data - and it's easier than you might think!
Local government professionals agree that evidence-based decision making is the best practice. Even so, the majority of cities don’t use data for their strategic planning processes. The truth is the overwhelming mountain of “big data” often paralyzes action.
So how can leaders harness the right community data in the most practical ways for the best return? In this certificate program, Polco data science experts will teach the best ways to incorporate community information into the planning process. Data-Driven Decision Making Plus leaders will use the learnings from these sessions to create a capstone project. Data-Driven Decision Making Plus participants can choose an internal project (organizational climate) or external project (strategic planning, public engagement plan, or apply for another) to be the focus of their capstone work. Leaders will learn how to capture the right data and ensure community and/or staff feedback is truly representative.
What Is Data-Driven Decision Making?
Instead of using simple intuition, assumptions, and/or anecdotes, data-driven decision making (DDDM) gives sound credence to new policies and initiatives. DDDM brings together appropriate data sources, analysis, and metrics to help inform choices, reasoning, and actions.
Advantages of Data-Driven Decision Making
Data-driven decision making increases inclusivity, defensibility, and the opportunity for performance measurement. Most importantly, DDDM increases the likelihood that government leaders and staff decisions produce the desired outcomes.
- Learn the best practices to gather data and how to formulate questions data can help answer.
- Understand how to use data to make better decisions for strategic planning, budgeting, and performance measurement.
- Understand how to design a sustainable data-driven performance measurement system that can help track overall performance in a meaningful way.
- Discover promising practices in transparency and accountability to build government trust at the local level.
Two Tracks Available:
Track 1: Data-Driven Decision Making. Track 1 allows the registrant to participate in Modules 1 through 6, meeting all five learning objectives and receive an ICMA certificate of completion.
Member Price $649.00 / Non-Member Price $1,299.00
Track 2: Data-Driven Decision Making Plus (Capstone). Track 2 provides all the benefits of track one plus the opportunity to receive coaching as you use what you have leaned to make a positive impact for your organization through a capstone project earning a Data-Driven Decision Making Mastery certificate.
Member Price $849.00 / Non-Member Price $1,499.00
February 27, 2024
Module 1: Strengthening Resident Confidence in Local Decision Making
March 19, 2024
Module 2: Measuring What Matters
April 2, 2024
Module 3: Using Data to Drive Internal Change
April 16, 2024
Module 4: Using Data to Improve Community Livability
April 30, 2024
Module 5: Performance Measurement
May 14, 2024
Module 6: Putting Data to Work
Capstone coaching begins
ICMA 2024 Annual Conference - Final capstone presentation and graduation
(Attendance at ICMA's Annual Conference is encouraged but not mandatory.)
PRACTICE AREAS:  Strategic Leadership,  Strategic Planning, and  Communication and Information Sharing
TOPICS: Data Management and Strategic Planning
JOB TITLES: Chief Administrative Officer (CAO), Assistant Chief Administrative Officer (ACAO), and Department Head
What is Live Online?
Live online courses allow you to meet in real time online via a remote learning platform such as Zoom. You have the opportunity to learn new skills led by industry experts and interact with your peers in real time.
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