100 Years
On Demand Webinar
Rethinking Survey Methodology: Leveraging Data to Enhance Community Feedback and Decision-Making in Local Government
Rethinking Survey Methodology: Leveraging Data to Enhance Community Feedback and Decision-Making in Local Government
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This webinar will dive into innovative approaches to survey methodology, focusing on how local governments can enhance their understanding of community needs. Topics will cover best practices in survey design, maximizing response rates, incorporating digital tools and AI, and analyzing data for actionable insights. The panel will also explore how to use surveys for more equitable community engagement and how to tailor feedback processes to different demographic groups within the city.
Presenters:
- Lee Feldman, fmr. City Manager, Fort Lauderdale, FL; fmr. ICMA Executive Board President
- Rachel Levenstein, Head of Survey Research, Zencity
- Cathy Oloffson, Director of Communications & Community Relations, Town of Normal, IL
This webinar is complimentary thanks to the sponsorship of ICMA Strategic Partner Zencity, who will have access to registration information.
PRACTICE AREAS: [2] Community Engagement, [11] Technological Literacy, and [14] Communication and Information Sharing
TOPICS: Community Engagement, Data Management, Effective Communication, and Technology
JOB TITLES: Chief Administrative Officer (CAO), Assistant Chief Administrative Officer (ACAO), Department Head, and Mid-Management and Entry-Level Staff
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